Social Media Virtual Assistant: Save more time by giving them this 10 tasks in your Business

Being on social media is the norm of online marketing today. It’s great for building relationships while marketing your business covertly. However, it requires time and effort. That’s why most businesses today bring a social media virtual assistant (VA) on their team. 

If you’re looking to do the same, check out these 10 tasks you can outsource to a social media VA for some ideas:

1. Setup your social media profiles

Your social media VA can suggest you the best platforms for your business by analyzing the nature of your business and your target customers.

They can also create your profile for you, including your important business details such as your address, contact details, open hours, and services or products offered.

2. Create or improve your social media strategy

If you’re looking to leverage social media more into your business, running it over with your social media VA can do you wonders. 

From auditing your entire social media strategy, to knowing what works and what did not work out, they can improve your overall strategy by implementing tactics that worked based on their own research or professional case studies.

This helps your assistant understand your current social media standing. Do you have the right objectives? If yes, are you achieving it within your expected timeframe? If no, is there something you need to improve or change with your strategy?

3. Create and curate content

Your social media VA can handle the most time-consuming yet important part of your social media marketing: creating content.

Your Social Media Virtual Assistants can brainstorm and create content fit for your audience, such as quotes, infographics, daily tips, blog links, and short videos. They can also curate relevant content from influencers and well-known brands for you. 

4. Write social media copy for your posts or ads

Social media VAs are also blessed with copywriting skills. They know how to make people excited and crave your content and/or the product(s)/service(s) you offer. That’s why businesses run to them for help with writing social media posts and ad copy. 

5. Schedule your posts and other content

A social media VA is well-versed on scheduling apps like Buffer, Hootsuite, Later, and more. They also know which time works best for your posts on your chosen platform.

6. Monitor trends related to your business

In social media, it pays to be updated with the latest trends and news in your niche can participate. Your social media VA can keep track of these trends for you. They can also participate in these discussions on your behalf or create content based on these trends.

7. Increase social media engagement

As long as you educate your VA on your brand guidelines, they can stir and maintain conversations the way you would.

What’s amazing about Social Media Virtual Assistants?

They take away the burden of the most mundane task for a business owner, and that’s answering complaints and dealing with people who wants to talk in social media about their experience with your products or services.

This is one of the most time wasting tasks you will face as an entrepreneur but your Social media VA’s can face them and can even take the emotions away from the conversation so they can focus on solving the problem.

Another cool thing is, if you managed to came up with a handful of people into a Facebook Group, they can also interact with them in a regular basis.

8. Monitor your campaigns and analyze results

Your VA can monitor your campaign performance to ensure your expected results are achieved. And if something unexpected happens, they can also notify you immediately and suggest ways on how to deal with the situation.

Launching a Social Media Campaign and not measuring it to see if you are reaching your business goals is like walking on a highway with a blindfold, you’ll never know what will hit you.

Knowing key metrics like impressions, total reach, post engagement and the significant web traffic that comes from your social media accounts can give you a clear view of what is really going on with your social media campaign.

9. Manage your influencer marketing strategy

If you’re looking to leverage influencer marketing to your business, a social media VA can research and reach out to potential influencers for your next marketing campaign on your behalf.

We are living in a world where more followers = more chance of selling your products / services. Some “influencers” will lend their following powers for a price, your social media virtual assistants can negotiate with them and identify whose the real deal from a wannabe.

Want to save time finding an influencer and save money from picking the wrong ones? Hire someone who will do it for you! A Social Media Virtual Assistant!

10. Compile reports

Your social media assistant can compile reports of your campaign results and your overall social media performance. The data from these reports are what you’ll need to further improve your social media marketing and your brand image in general. You can also consult them for their insights and suggestions regarding these data. 

Ready to hire a social media virtual assistant?

Do you want to level up your social media game and experience the time saving power of hiring a VA?

Check this guide to get started!